Top Benefits Of White Label CBD Products
Want to know why entrepreneurs are selling white label CBD products? After you learn about the benefits, you’ll want to sell your own white labeled strain.
Do you know the differences between wholesale, private label, and white label CBD products? Many people confuse them.
Wholesalers typically sell products they get from manufacturers in bulk and under the manufacturers’ real names. You can still see the original label of the products. Private label companies help brands manufacture and design completely new products.
What about white label companies? They manufacture and sell their products to retailers who wish to use their own labels on the products. In other words, they repackage their products for the individual retailers.
Let’s take a closer look at how white labeling works and why you would want to use them for your CBD business.
7 Great Reasons to Use White Label CBD Products
One common misconception of white label products is that they are inferior to non-white label companies but this is not true. Many brands, including well-known ones, use them as well. In this article, we’ll go over some of the benefits of white labeling.
1. You Don’t Need A Manufacturer’s License
In order to create your own CBD product from scratch, you must have a manufacturer’s license first. This is to ensure you know all the laws surrounding manufacturing CBD products and that you will create healthy and helpful products for your customers.
But getting a manufacturing license can be a lot of work and take a lot of time. You need to fill out paperwork, prove your eligibility, and of course, you’ll have to pay.
2. It’ll Save You Time
Even if you do have a manufacturing license, you’ll need to spend a lot of time developing and creating the perfect formula. You’ll need to find the reliable sources your ingredients, hire the right technicians, and develop the right formulas.
After creating it, you’ll need to test them to make sure they’ll are suitable for your market. This process can take up a lot of time because it often means going back to revise the formulas several times. And if the product doesn’t do well, you’ll risk losing valuable resources.
3. It’ll Save You Money
In comparison to all the money you would have to spend on manufacturing, designing, and packaging, the cost of white labeling is relatively low. White labeling companies have connections and contracts with all the laborers and services in bringing a product to life, and as result, they pass the savings onto you.
4. You’ll Have Quality Assurance
Responsible white labeling companies hold their product’s quality to high standards. If they don’t make good products, consumers won’t buy them and retailers won’t want to pick them anymore. They have to make good products for people to want more.
Also, most products from white labeling companies have already gone through a whole chain of testing and revising, so you can feel confident about what you’re getting.
5. You’ll Increase Brand Recognition
There’s no better way to increase brand recognition and brand trustworthiness than to have products with your own name on it. Think about all the places they’ll go once a customer buys it from you. They’ll share it with their friends or recommend them through word of mouth and news of your products will spread.
If you are new to the business, this is especially crucial if you want to build brand recognition and customer loyalty. Having your own labels on products will set you apart from those stores who do not.
6 You Can Set Your Own Prices
There are currently no regulations surrounding CBD prices. The cost of each product varies widely depending on the quality, where you buy them, and the market. This gives you, the retailer, an advantage because it means you can tailor the prices of the products according to your market.
For example, if you live in a big city where the cost of rent and labor is much higher than in a smaller town, then you can price your products more to cover the costs. Or if there are many retailers selling CBD products around you and you wish to match your prices to theirs, you can.
7. Be the First to Introduce New Products
How about being the first one to carry new CBD tinctures in town? Or even CDB products for animals? White label CBD products allow you to be the first to introduce new selections to your customers. And if they really like them, your brand will be associated with it.
Or even if you’ve been in the business for a long time and you need something new to bring novelty to your store, you can do so by introducing new products and redesigning the labels. The new packaging and products will bring excitement to your brand.
With white labeling, you can reinvent yourself without having to actually reinvent new products.
8. You’ll Have Someone to Fall Back On If Something Goes Wrong
If you pick a white label company that offers brokerage services, customer support, or refunds, then you can count on someone to help you if customers are not satisfied with a product. You can take their feedback to the white labeling company to see what they can do about it. A responsible white label company will take action because their business depends on your business.
Furthermore, if there’s something wrong with a product, there’s only so much you can do since you’re not the manufacturer. You can let the white label company deal with it and just let your customers know it’s being taken care of.
White Labeling is Here to Help You!
If you’re a new CBD entrepreneur, white labeling is the perfect way for you to enter the market. You can rely on someone else’s expertise and experience in creating and packaging CBD products so you can focus on selling. This will save you a lot of time, money, and stress.
Furthermore, you can experiment with selling different types of products and how you want to present your brand. If you decide to change it later, we can help you do that too.
If you would like more information on white label CBD products or CBD manufacturing, feel to visit us our blog for more articles and tips!